Sales - Marketing - White Papers, Webcasts and Case Studies

Hosted CRM Vendor Comparison Guide Hosted CRM solutions make up a sizable portion of the growing CRM market. This guide breaks down the major players (Salesforce.com, RightNow Technologies, NetSuite, and O...

Tags: Advertising & Promotion, CRM, Customer Relationship Management (CRM), Enterprise Software, Hosted CRM

Sponsored by: Inside CRM
Date: January 2007

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	Using the Six Laws of Persuasion in Negotiations This On-Demand Web Seminar will teach you how to be more successful in negotiations. By mastering the persuasion process, you'll be able to deliberately create the attit... Tags: Finance, Free Trade, Global Knowledge Network Inc., Negotiation Sponsored by: Global Knowledge Date: May 2008
	MBA Boot Camp Instantly save $300 off the standard course price when you register on TechRepublic or ZDNet! Offer ends October 31, 2008.View Availa... Tags: Chicago, Strategy, Schaumburg, MBA, Marketing Research Sponsored by: Global Knowledge Date: January 2008
	Sales Force Automation Comparison Guide Businesses of all sizes can benefit by automating all aspect of their sales processes with an SFA (Sales Force Automation) solution. But due to the sheer number of featur... Tags: CRM, SFA, Sales Strategy, Sales Force Management, Sales Force Automation (SFA) Sponsored by: Inside CRM Date: May 2008
	On-Premise CRM Comparison Guide If your business needs the flexibility offered by an in-house CRM system, your first step should be to research offerings from some of the industry's biggest vendors. Fin... Tags: Advertising & Promotion, CRM, Customer Relationship Management (CRM), Enterprise Software, Marketing Sponsored by: Inside CRM Date: May 2008
	TechRepublic Resource Guide: A firsthand look at successful CRM implementation CRM has become a key business paradigm for organizations seeking to cultivate and expand their customer relationships, but many implementations fail because of misconcept... Tags: Advertising & Promotion, CRM, Customer Relationship Management (CRM), Enterprise Software, Marketing Sponsored by: TechRepublic Date: July 2008
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	Microsoft Dynamics CRM Online - ProCurve Networking by HP Case Study ProCurve Networking by HP, the networking hardware division of Hewlett-Packard, is the number two Ethernet switching vendor in the world, with nearly four times the marke... Tags: CRM, Enterprise Software, HP ProCurve, Microsoft Corp., Microsoft Dynamics Sponsored by: Microsoft Date: May 2008
	Microsoft Dynamics CRM Online - The Norris Group Case Study At California-based real estate firm The Norris Group, ten years of customer history and order data were held by an online e-mail marketing vendor. New anti-spamming rest... Tags: Business Operations, Online Communications, Microsoft Dynamics CRM, Microsoft Dynamics, Microsoft Corp. Sponsored by: Microsoft Date: April 2008
	Microsoft Dynamics CRM Online - The Linc Group Case Study The Linc Group is an international company that provides infrastructure and technical services to commercial and industrial facility clients. As a service business, build... Tags: Advertising & Promotion, Microsoft Dynamics CRM, Microsoft Dynamics, Microsoft Corp., Marketing Sponsored by: Microsoft Date: April 2008
	Microsoft Dynamics CRM Online - 1888-TRASHIT! Case Study 1-888-TRASH-IT! wanted a CRM system that could capture, share, and use customer data specific to the company's operations to improve customer acquisition and retention. C... Tags: Advertising & Promotion, Microsoft Dynamics CRM, Microsoft Dynamics, Microsoft Corp., Marketing Sponsored by: Microsoft Date: April 2008
	Get ahead of the curve in demand management Demand management practices in the manufacturing space are quite common but most tend to concentrate on demand planning and rely solely on forecasting needs. Get this pap... Tags: Forecasting, Sales, Sales Force Management Sponsored by: IBM Date: November 2007
	Sales lagging behind? Learn how 200 best-in-class companies stay ahead Longer sales cycles and declining sales productivity are changing the way processes are handled and transactions are made. This Aberdeen Group white paper can help. It su... Tags: Sales, Sales Force Management, Sales Strategy Sponsored by: IBM Date: July 2007
	The CMO's Strategic Agenda Benchmark Report Marketing executives face a constant stream of business pressure. At the same time, customer expectations are increasing and customer satisfaction is becoming increasingl... Tags: CMO, Marketing, Marketing Research Sponsored by: IBM Date: January 2006
	Better Performance at a Lower Cost: Optimize Retail Operations by Enhancing Your Use of IT According to a recent study, nearly one-third of retailers want to upgrade their POS systems in the next two years. This white paper explains how the IBM Retail Environme... Tags: IBM Corp., Software, Retail Company, Retail, Performance Sponsored by: IBM Date: January 2005
	Discover Retail "Megatrends" For 2010 Empower consumers. Increase productivity. Profitably compete in a saturated market. Today, mid-sized retailers need powerful tools to conquer a turbulent environment. IBM... Tags: IBM Corp., Productivity, Retail Sponsored by: IBM Date: December 2004
	Learn the secrets of competing with larger financial institutions It's tough for community financial institutions to succeed, especially when faced with fierce competition from large banks with large budgets. See how IBM can help with s... Tags: Bank, Financial, Financial Company, Financial Services, IBM Corp. Sponsored by: IBM Date: June 2004
	Closing the Deal: Online Presentations That Result in Higher Sales Closing deals is an art form. You've got to know your prospects, understand their concerns and speak their language. How do you accomplish this in order to make the sale?... Tags: Citrix Systems Inc., Prospect, Sales, Sales Force Management, Sales Strategy Sponsored by: Citrix Online Date: August 2008
	Webcast: Saving Time, Money and the Environment with Web Conferencing From online meetings and collaboration to sales support and marketing, Web conferencing may very well be the killer application today for businesses of all sizes. After ... Tags: Environment, Internet, Web, Web Conferencing, Webcast Company: BNET Date: August 2008
	A Guide to Providing Proactive Protection to Consumer Online Transactions This is a guide to help online businesses to proactively protect customers. The whitepaper discusses the impact of the continually growing number of consumers conducting ... Tags: Authentication, Consumer, Security, VeriSign Inc., Whitepaper Company: VeriSign Date: August 2008
	Gruppo Venco Revolutionizes CRM Program With Customer Centric Solution Gruppo Venco wanted to adopt a Customer Relationship Management (CRM) solution that consolidates all customer information in a single dependable, constantly up-to-date so... Tags: Advertising & Promotion, Software, Sales Strategy, Sales, Oracle Corp. Company: Oracle Date: August 2008
	Effective Customer Experience Management Companies of all sizes are increasingly more concerned about the overall effectiveness of their online business. Much can be learned from the traditional Web analytics, ... Tags: Customer Experience, Effective Customer Experience Management, Webcast Company: BNET Date: July 2008
	Webcast: Expand Your Market Reach More than Ever Before In order to remain competitive in a global economy, effectively expanding your market reach is more important than ever before - and we can help. Listen to thi... Tags: Citrix Systems Inc., Marketing, Marketing Research, Networking, Telecommunications Company: Citrix Online Date: July 2008
	Leverage the Benefits of a Shared Authentication Network to Help Drive Consumer Retention and Strengthen Competitor Differentiation This white paper introduces the concept of a shared two-factor authentication network, and discusses why a shared network for strong authentication is an essential requir... Tags: Authentication, Benefit, Network, Security, Two-factor Authentication Company: VeriSign Date: July 2008
	July 10th: Just MASH Marketing: The Customer Reference Mashup Your business is booming. You have a long list of happy customers...but don't know if you have the most current story. Register for and attend this Serena Webinar... Tags: Finance, Managerial Accounting, Marketing, Mashup, Roi/Tco Company: Serena Software Date: July 2008
	Advertisement Avoidance on Internet: Can Internet Printing Help? While declining click-through rates and banner blindness are raising concerns among internet advertisers, a new advertisement format is gaining momentum slowly, exposure ... Tags: Advertisement, Internet Company: Hewlett-Packard Date: July 2008	Hewlett-Packard
	Marketing Information Systems From a CPG Industry Perspective (CPG) organizations have typically invested in inward-looking information systems, such as supply chain and finance, and have shied away from market information systems. ... Tags: Information System, Investcorp, Management, Marketing, Marketing Research Company: Investcorp Date: July 2008	Investcorp
	Orthofix Group Srl Improves Market Visibility and Optimizes Supply Chain Processes Orthofix Group Srl wanted to develop a single, secure, and dependable management platform for Orthofix Group companies in Europe with the ability to integrate with the co... Tags: Enterprise Software, Oracle Corp., Software, Supply Chain, Supply Chain Management (SCM) Company: Oracle Date: July 2008
	Administaff, Inc. Centralizes Sales Processes and Improves Forecasting With CRM Solution Administaff, Inc. is a human resources outsourcing company and one of the leading Professional Employer Organizations (PEOs) in the United States. Administaff, Inc. wante... Tags: Administaff Inc., CRM, CRM Solution, Forecasting, Sales Company: Oracle Date: July 2008
	Hanjin Shipping Uncovers Sales Opportunities With New CRM System Since its foundation in 1977, Hanjin Shipping has grown into a global transportation and logistics company ranked in the world's top ten. In 2007, Hanjin Shipping celebra... Tags: Advertising & Promotion, Transportation, Supply Chain, Strategy, Software Company: Oracle Date: July 2008
	Online Retailer Improves Efficiency With New Operating System, Sales Jump 257 Percent Online retailer Bow.it needed an IT solution to help it keep pace with the 3,500 orders it processed each month and lay the foundation for future growth. Bow.it saw early... Tags: E-business/E-Commerce, Sales, Retail Company, Retail, Operating Systems Company: Microsoft Date: July 2008
	Supporting Sales with Web Conferencing The Internet has forever changed the role of the salesperson. Mostly gone are the days of client lunches, sample inventories, and nights away from home. Today's sales pro... Tags: Channel Management, Internet, Marketing, Sales, Sales Force Management Company: BNET Date: June 2008
	A Day in a Low Carbon Life 2012 What might it be like to lead a business in 2012? This whitepaper describes a day in the life of a fictional CEO four year ahead, preparing to face market analysts. The a... Tags: IBM Corp., Life Company: IBM Date: June 2008
	5 Key Strategies for Making Sales the Engine for Growth This may be a tough year for sales...but not for everyone. Some of the world's most successful corporations employ 5 key strategies that allow them to buck the trend and... Tags: AchieveGlobal, Sales, Sales Force Management, Sales Strategy, Strategy Company: AchieveGlobal Date: June 2008
	Eight Strategies for First-rate Customer Service Are you providing your customers with the satisfying experience that will keep them coming back? In a marketplace where too many products and services are chasing too li... Tags: Cisco Systems Inc., Customer, Management, Strategy Company: Cisco Systems Date: June 2008
	Five Strategies for Reducing the High Cost of Online Consumer Authentication This whitepaper discusses the five strategies businesses can take to reduce the high costs of online consumer authentication. VeriSign suggests methods to protect brands,... Tags: Authentication, Security, Strategy, VeriSign Inc. Company: VeriSign Date: June 2008
	SF Reports: Fundamentals of the Ad Network Industry This white paper is developed to give the marketing generalist a grounding in the advertising network industry, the reasons for its recent meteoric growth, its strengths ... Tags: Advertisement, Cisco Catalyst, Marketing, Marketing Research, Network Company: Catalyst SF Date: June 2008	Catalyst SF
	DSC Consulting Improves Visibility Into Customer Data and Boosts New Contract Business by 25% DSC Consulting wanted to improve visibility into sales and customer data and enhance ability to cross and up-sell by consolidating multiple sales databases into one maste... Tags: Customer Data, DSC Consulting, Oracle Corp., Sales, Sales Force Management Company: Oracle Date: June 2008
	Webcast: Optimizing Online Customer Interactions There was a time when a simple check-the-box approach to online sales and service was enough to satisfy a consumer-driven Internet audience -- but those days are over. Wi... Tags: Experience, Finance, Managerial Accounting, Roi/Tco, Sales Company: BNET Date: May 2008
	Measured Thoughts: Kimberly-Clark Kimberly-Clark is a leading global health and hygiene company. With well-known family care and personal care brands such as Kleenex, Scott, Andrex, Huggies, Pull-Ups, Kot... Tags: Kimberly-Clark Corp., Marketing, Marketing Research Company: SAS Institute Date: May 2008	SAS Institute
	How to Develop and Deliver an Enticing Presentation There's a lot vying for your prospect's attention during the workday - from emails and phone calls to meetings and project deadlines. This means that every second counts ... Tags: Citrix Systems Inc., Presentation, Sales, Sales Force Management, Sales Strategy Company: Citrix Online Date: May 2008
	Closing Deals with Web Conferencing Savvy sales people understand exactly why it's so important to quickly and efficiently turn prospects into customers. More and more, they're turning to Web conferencing ... Tags: Internet, Sales, Sales Force Management, Sales Strategy, Web Company: BNET Date: May 2008

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